Program

8.00

Breakfast & Registration

Location: Comwell Aarhus

Come pick up your conference badge and enjoy breakfast with fellow conference participants. We encourage attendees and speakers alike to join, get the discussion going first thing and set the scene for the rest of the day.

9.00-12.00

Building a business critical digital roadmap

Speaker: Sara Redin (DK), Think! Digital
Location: Room K

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Creating Cultures That Innovate

Speaker: Rose Cameron (US), Penn State University
Location: Room D

Rethinking content: Getting more from your content assets

Speaker: Rahel Anne Bailie (CA), Intentional Design
Location: Room C

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Successful enterprise collaboration; creating a real world strategy

Speakers: Beth Gleba (US), J. Boye | Lau Hesselbæk Andreasen (DK), J. Boye
Location: Room O

12.00-13.00

Lunch

13.00-16.00

Customer Experience Management: The Tools, Team and Tactics needed to compete in an Outside-In World

Speaker: Marianne Kay (UK), Digital Clarity Group
Location: Room O

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Developing a user experience strategy for your organisation

Speaker: Claudia Urschbach (DE), Süddeutsche Zeitung
Location: Room D

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Do you really live your content strategy?

Speaker: Gerd Hultberg (DK), J. Boye
Location: Room G

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Infusing Digital Strategy: An Exploration of Design Thinking, Entrepreneurship and the Sharing Economy

Speakers: Karoliina Luoto (FI), Codento | Neal Stimler (US), The Metropolitan Museum of Art | Tracy Green (UK), UK Parliament
Location: Room K

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Nimble positioning: strategy and governance for digital

Speaker: Stephen Emmott (UK), J. Boye
Location: Room J

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The Psychology of Online Persuasion – Creating Experiences That Click

Speaker: Allister Frost (UK), Wild Orange Media
Location: Room C

16.30-16.40

Conference opening & welcome with Mayor of Aarhus Jacob Bundsgaard

Location: Aarhus City Hall, Rådhuspladsen 2, 8000 Aarhus

16.40-17.05

Keynote: Naked Innovation

Speaker: Paul-Jervis Heath (UK), Modern Human
Location: Aarhus City Hall, Rådhuspladsen 2, 8000 Aarhus

To download slides, look inside the event

17.05-17.30

Keynote: How the inclusion of Millennials and technology will shape the future

Speaker: Rose Cameron (US), Penn State University
Location: Aarhus City Hall, Rådhuspladsen 2, 8000 Aarhus

To download slides, look inside the event

17.30 - 17.55

Keynote: Disruption isn’t anarchy – it is a strategy

Speaker: Damian Horner (UK), RealVisionTV.com
Location: Aarhus City Hall, Rådhuspladsen 2, 8000 Aarhus

To download slides, look inside the event

18.00

Conference Dinner

Location: Aarhus City Hall, Rådhuspladsen 2, 8000 Aarhus