Everything about digital workplace at J. Boye Aarhus 14
How to measure the value of your digital workplace
The intranet has long been about internal enterprise collaboration. However, this is only a part of the story. According to Martin White, UK-based intranet expert and founder of Intranet Focus, the value of an organization’s digital workplace is dependent on the extent to which the organization can work with suppliers and customers in an overall delivery of products and services.
In advance of his J. Boye Aarhus 14 conference presentation on The digital workplace – from vision to reality we have asked him to explain how he connects the value of a digital workplace to the ability to cooperate with suppliers and customers, what makes a successful digital workplace strategy, and what are the challenges of executing a digital workplace strategy. Also, we asked Martin to comment on what we need to know about the digital workplace for 2015 and beyond.
Should the intranet be like an app store?
You have worked hard and developed a number of useful features, cool applications and smart solutions for your intranet; an application for entering travel expenses, a personalized news-widget, a fantastic people-finder and many more. But do your colleagues around the organisation know where on the intranet to go for what? Do they know which applications solve which tasks and how they use the various tools to work more effectively?
Most intranet managers are frustrated when they conduct user surveys and find that their colleagues simply don’t know which tools to use for what and where to find them. They spend endless hours trying to come up with the perfect navigation and the most logical menu structure. But it rarely works.
Digital is changing channels, content and customers
September 18, 2014 | digital workplace | Comments Off on Digital is changing channels, content and customers
We have come a long way since e-mail changed how we work. Today, employees are further up the change curve than their workplace and most of their managers. A new digital workplace is emerging as we move from a centrally managed, desktop-based environment to one which is cloud-first and mobile-friendly: a digital workplace.
The digital workplace is the suite of digital tools we need to allow our employees to do their jobs effectively and improve collaboration. According to Senior Manager of Digital Communications at Coca Cola Enterprises, Jonathan Phillips, this has significant impact on the way we communicate internally as well as externally.
Delete most of your intranet!
Most intranets are bloated and difficult (if not impossible) to navigate. Every department in the organisation wants a share of the “real estate” on the home page, in the navigation and…everywhere else.
The home page and the navigation can, in most cases, be controlled through a bit of dictatorial decision making by management. It’s “everywhere else” on the intranet that is difficult to control.
Digest big analyst firms’ predictions with a bit of healthy scepticism
When reading through reports of large analyst firms, you might well get the feeling that your organisation is doomed. Many members in our network do feel slightly out of breath as they chew on some of those questions: How is it possible to keep up with the high paced digital development? How do you get a budget remotely resembling what you need to buy the proposed solutions? And is your organisation inevitably going to demise if you don’t follow their advice?
Let’s stop there for a second. What are they actually proposing? Invest tons of money in digital or die? Is it really all that simple? No, argues digital expert and Head of Groups at J. Boye, Lau Hesselbæk Andreasen. Of course their predictions and estimates contain elements of truth. But in the end, they are just predictions. And like the weather forecast, not everything will pan out exactly as they say.