Everything about intranet at J. Boye Aarhus 14
How to measure the value of your digital workplace
The intranet has long been about internal enterprise collaboration. However, this is only a part of the story. According to Martin White, UK-based intranet expert and founder of Intranet Focus, the value of an organization’s digital workplace is dependent on the extent to which the organization can work with suppliers and customers in an overall delivery of products and services.
In advance of his J. Boye Aarhus 14 conference presentation on The digital workplace – from vision to reality we have asked him to explain how he connects the value of a digital workplace to the ability to cooperate with suppliers and customers, what makes a successful digital workplace strategy, and what are the challenges of executing a digital workplace strategy. Also, we asked Martin to comment on what we need to know about the digital workplace for 2015 and beyond.
Should the intranet be like an app store?
You have worked hard and developed a number of useful features, cool applications and smart solutions for your intranet; an application for entering travel expenses, a personalized news-widget, a fantastic people-finder and many more. But do your colleagues around the organisation know where on the intranet to go for what? Do they know which applications solve which tasks and how they use the various tools to work more effectively?
Most intranet managers are frustrated when they conduct user surveys and find that their colleagues simply don’t know which tools to use for what and where to find them. They spend endless hours trying to come up with the perfect navigation and the most logical menu structure. But it rarely works.
IntraNote: A ready-to-go intranet
Few organisations have the resources and the skills to turn a complex platform into a well developed solution customised to meet the exact needs of the business. Many start out with a stack of SharePoint licenses and a limited budget to do all the great things the business is asking for – and are told to do as much as possible “out-of-the-box” with as little customisation as possible. Heavy toolkits that have been chosen for “strategic reasons” rather than for the functionalities the business actually needs; that are cumbersome and time consuming to implement. This is the reality for most intranet teams.
IntraNote, a Denmark-based intranet vendor, pride themselves on being an alternative to the big and heavy toolkits: a standard, out-of-the-box intranet which is quick and easy to implement.
Delete most of your intranet!
Most intranets are bloated and difficult (if not impossible) to navigate. Every department in the organisation wants a share of the “real estate” on the home page, in the navigation and…everywhere else.
The home page and the navigation can, in most cases, be controlled through a bit of dictatorial decision making by management. It’s “everywhere else” on the intranet that is difficult to control.
Digest big analyst firms’ predictions with a bit of healthy scepticism
When reading through reports of large analyst firms, you might well get the feeling that your organisation is doomed. Many members in our network do feel slightly out of breath as they chew on some of those questions: How is it possible to keep up with the high paced digital development? How do you get a budget remotely resembling what you need to buy the proposed solutions? And is your organisation inevitably going to demise if you don’t follow their advice?
Let’s stop there for a second. What are they actually proposing? Invest tons of money in digital or die? Is it really all that simple? No, argues digital expert and Head of Groups at J. Boye, Lau Hesselbæk Andreasen. Of course their predictions and estimates contain elements of truth. But in the end, they are just predictions. And like the weather forecast, not everything will pan out exactly as they say.