Everything about trends at J. Boye Aarhus 14
3 things to keep in mind when designing for millennials
The millennial generation forms part of the largest population the World has ever seen, and includes the first truly digital natives. Millennials have a distinctive mind-set, perspective and approach to technology. How do you cope with the challenge of catering for these new consumers and employees? What distinguishes earlier generations from this one? And how do you address this in your products and services?
Rose Cameron is cultural anthropologist and Director of Innovation at Penn State University. She has spent her career building brands and driving results across the entire customer experience spectrum. She has managed everything from brand design and general advertising to direct and social marketing at top agencies.
To prepare for her conference keynote presentation on how the inclusion of Millennials and technology will shape the future at the J. Boye Aarhus 14 conference, we caught up with Rose and asked for her perspective on what products millennials are looking for.
Digital trends: From fixity to flux
In this Q&A styled interview, we have asked Neal Stimler, a Digital Asset Specialist in the Department of Digital Media at The Metropolitan Museum of Art in New York City, to identify the latest digital trends from his perspective in the museum field.
At the Metropolitan Museum of Art, Stimler forecasts trends, leads collection digitization efforts and manages special digital initiatives. He is also a Google Glass Explorer, investigating the potential of experimental technologies for cultural heritage in collaboration with the museum’s Media Lab.